The groundbreaking ceremony was honored to have the participation of Mr. Nguyen Xuan Phuc – member of the Politburo, the Prime Minister, leaders of the Party and State; leaders of the provincial Party Committee, Thanh Hoa People’s Committee and representatives of leaders of ministries, departments, central branches and localities.

Thanh Hoa High-tech Dairy and Dairy Processing Project, implemented under Decision No. 5359 / QD-UBND dated December 28, 2018, with a total investment of VND 3800 billion and a scale of herds with 20,000 cows, building 2 clusters of farms in Yen My and Cong Binh communes (Nong Cong district)

This project inherits the achievements of high-tech concentrated dairy farming farms that TH Group has done over the past 10 years in Nghe An with the perfect care to create a glass of international standard milk.

TH Group started a project of high-tech dairy farming and dairy processing in Nghe An province in 2009. Previously, in 2008, the regional dairy industry was shocked by the melamine crisis in China. millions of children with kidney stones. That was also the time when Vietnam’s milk market imported 92% of powdered milk and reconstituted, mainly from China. With a dairy project with a total investment of up to 1.2 billion USD, TH Group has laid the foundations for the production of fresh milk, initiated a model of dairy farming applying science and technology and management science. 4.0 in Vietnam, to build the largest cluster of high-tech dairy cow farms in Asia, fully autonomous and clean fresh milk materials and process milk in a closed chain. The participation of TH Group has registered Vietnam on the world milk map, built a brand of Vietnam fresh milk at an international level, contributing to shift the proportion of liquid milk processed from reconstituted powdered milk from 92%. (in 2008) reduced to more than 60% today.

TH Group’s fresh milk products under the TH True MILK brand have won many international gold awards such as World Food Moscow (4 consecutive years from 2015 up to now), ASEAN Best Food Product 2015, Gulfood Dubai 2016, Stevie Awards. 2018 …

More importantly, the success of TH Group has been a leverage for businesses in the same industry to seriously invest in dairy farming and consumers understand the true value of clean fresh milk and access to products. Fresh milk produced in Vietnam meets international standards.

The perfection in every drop of TH true MILK brand is expressed through strict quality control throughout the production process. Applying science and technology and management science 4.0, TH Group owns a professional dairy farming and milk processing system in all stages: managing the cows of Afimilk (Israel); veterinary management of Totally Vets (New Zealand), SAP financial management of the Federal Republic of Germany. At TH dairy farm, thanks to technology (electronic chip), cows are controlled for food, veterinary control, oestrus. Thanks to this chip, mastitis disease in cows was detected early (before 4-7 days) for isolation.

TH Group has brought 4.0 revolution, with the first automation machinery available in Vietnam, along with smart applications to measure moisture in the fields; 450m irrigation arm, fully automatic paced water supply that coordinates the entire vast farm system, has overpowered the harsh nature of the tropics and even brought into play its natural advantages and potential course.

In particular, tame the heat of the waterpipe is a system of cages designed scientifically, synchronized from the process of anti-thermal shock in the summer, keeping warm in the winter, the stable barn floor is smooth, clean against nail inflammation and create comfort for the dairy cows. Cows are cooled by specialized barn system, high-tech misting fan system … to counteract the effects of weather; to eat 15-16 kinds of silage; corn, sorghum, sunflowers; drinking pure water; bathe, listen to classical music to make the best milk. … Milk cows are inherently sensitive, just a heavy impact, panic, anxiety is affecting the quality and quantity of milk. At TH Farm, cows are always taken care of, take a cool bath, listen to classical music.

Because of that perfection, the taste of TH fresh milk is always special, can’t be mixed with any milk without being cared like that. Along with that, thanks to the application of 4.0 technology, any small errors in the operation process will be detected; The factors of cost, price, quality, and milk output are always strictly controlled.

After Nghe An, Phu Yen, and Ha Giang, the project on Dairy and Dairy Processing focused on high-tech industrial scale application in Yen My and Cong Binh communes (Nong Cong, Thanh Hoa) is the step. Following the roadmap to create TH milk map stretching across the country, by 2025, the total concentration of cow farms of TH Group in Vietnam will reach 200,000 heads.

* Deploying a high-tech application model for the sustainable development of Vietnam’s dairy industry

But the path of a business must always be with the country, with the Government. And in the process of sustainable development of the dairy industry, TH Group will not go alone.

At the 2018 Review Conference and the implementation of the 2019 plan of the Ministry of Agriculture and Rural Development, Prime Minister Nguyen Xuan Phuc emphasized the policy of “drastic action for organic agriculture and clean agriculture.” , aiming at consumption and export so that our country’s farmers and enterprises can become better and richer in agriculture. ”

In recent years, the Government has set a policy of bringing Vietnamese agricultural products to the world market on a regular basis, especially for export to China. At the end of April 2019, the two countries signed a Protocol on veterinary requirements and public health for Vietnam’s dairy products exported to China, this is an opportunity for Vietnam to export official milk quotas. Fresh to the world’s largest dairy market.

TH Group is a leading dairy enterprise in promoting and deploying regular exportation of fresh milk to China from an early age. On April 25, TH Group signed a memorandum of understanding on strategic market development cooperation with partner Wuxi Jinqiao International Food City (the owner of China’s largest cargo hub) for distribution fresh milk products branded TH true MILK in China.

According to the Vietnam deal in China, in 2008, after the Melamine contaminated milk scandal, the Chinese Government tightened the regulations and standards on production and dairy products, as well as safety tests, law on milk product quality management. Until now, these rules and regulations of China are considered the strictest in the world. The Ministry of Agriculture and Rural Development is currently implementing an effective traceability system to ensure that dairy products can be traced to dairy producers and dairy farms. The Ministry recommends that Vietnamese businesses and the dairy industry need to reorganize dairy production in a closed chain, control disease and food safety. With the model of high-tech closed-loop farming at TH farms and cooperating with farmers through the high-tech cooperative model, it can be seen that TH Group is the leading enterprise in implementing the direction of The Prime Minister implements the signed Protocol in China.

TH’s farm fresh milk from the first day has reached international quality, meeting the standards for export to strict markets. But how do Vietnamese farmers’ glasses of fresh milk reach uniform standards?

That concern has been answered. TH Group will bring farmers along with them, helping them create a standardized glass of milk by applying high technology (cloud computing technology, internet of things) into not only the concentrated farming model, but also developed to each farmer household, through cooperatives. This is a step TH Group has taken in Da Lat, through the brand Dalatmilk, now Thanh Hoa and followed by Ha Giang, Lao Cai, Cao Bang, Quang Ninh, Cu Chi (Ho Chi Minh City), Ba Vi (Ho Chi Minh City). Hanoi) … This approach will initiate a benefit-sharing model between businesses and farmers to win together.

With this model, Dalatmilk will deploy the installation of electronic chips for households’ cows. Through the transceiver antenna system, Dalatmilk can help farmers monitor the health of cows through computers or smartphones, thereby giving early warning about the health of the cows, warning about mastitis before 7 days. , homosexuality, nutritional status. Farmers will also be provided with Dalatmilk seed, veterinary medicine, feed and underwriting to buy raw milk for processing.

The model of high-tech cooperatives accompanying farmers is a step of TH Group to realize the policy of economic development but “No one is left behind” by the Prime Minister. Nguyen Xuan Phuc.

According to Ms. Thai Huong, it is expected that by 2025, the total number of dairy cows that TH Group accompanies with farmers through the high-tech cooperative model will reach about 200,000 heads. Along with that, TH Group also aims to expand the concentrated dairy herd in a closed chain to 200,000 heads; raising the total number of dairy cows managed and owned by TH Group to 400,000, helping the Government and the Ministry of Agriculture and Rural Development to accomplish the goal of developing 500,000 dairy herds under Decision 124 / QD-TTg on the master plan on agricultural production development up to 2020 and vision to 2030.