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Fresh milk for Vietnamese: From aspiration to reality.

October 8th, 2014

Before Project dairy farming and milk processing TH Group is done in Nghia Dan, Nghe An, hardly anyone would have imagined the day in the heart of Nghe An has a dairy farm the largest East South Asia with modern technological world.

Blue eyes untouched meadow and sunflowers, the dairy herd tens of thousands of children, has changed the face of the old farm uncultivated, and marks a transformation of the dairy industry in Vietnam. 

Aspiration of the “clean milk” brand Vietnam

 The rate of child malnutrition are very high, over 50% of children in rural areas have calcium deficient diet compared with recommended nutritional needs. This fact shows that the diet of the people of Vietnam, especially children need to be added calcium and nutrients needed to grow the size and improve physical and intellectual.Mrs Lam said that increase children’s diets, the milk dairy foods have nutritional value is extremely important that can help solve both problems in children in Vietnam. Therefore, the fresh milk supply really clean, nutritious is essential.

Mowers for feeding cows

For years, the development of dairy herds in our country has not achieved the desired success due to climatic factors unfavorable and many other conditions to breed, capital, technology … not met. Therefore, the people of Vietnam have little chance of consumer dairy products, especially milk. In 10 years, consumption of milk has increased, but domestic supplies scarce, so most of the consumption of imported milk. Being a poor country, but every year, a large number of Vietnam’s foreign currency flows abroad, simultaneously, the domestic dairy products are fiercely competitive. According to statistics, our country is one of 20 countries enter the leading milk.Within the first 9 months of 2013, the trade deficit amounted to 800 million dairy industry dollars.

TH dairy farm

More troubling situation has not been imported milk strict management on the origin, quality and food safety.Repeatedly the incident were authorities, press and consumers discovered as milk powder sold unknown origin spread, milk packed in bags of cement, milk mix medications in question to gain weight for children … suggests consumers are often faced with the risks from imported milk powder.

Factory Fresh milk processing MILK TH true with strict operating procedures

In this context, there is a business investment has pioneered the development of dairy farming in the direction of large-scale focus, to bring high economic efficiency and ensure the quality of milk for Vietnamese citizens South, that TH Group. TH has extremely daring step: importation entire process of dairy technology and equipment of Israel and the advanced industrial countries applied in Vietnam, building a brand milk Vietnam international standards used input source site.

Tech – golden key to success

Only after more than three years of construction, has developed TH herds of up to 35,000 (as of May 12/2013), of which 50% are lactating cows, accounting for 25% of the national herd. Up to this point, TH is now numerically the largest dairy, the milk production accounts for over 30% of the liquid milk market in Vietnam. With the quality of the milk is produced under a closed process offers Vietnamese, TH is the first dairy enterprises are licensed on the package is “Fresh Milk”. 2013, Ms. Thai Huong, Chairman of TH was voted Entrepreneur of the Year, with the successes in the field of development of high-tech agriculture.

Automatic watering arm modern materials in the field of dairy farms MILK true TH

When asked about the secret to the success for TH, Ms. Thai Huong shared: “Application of high-tech is the golden key to success in developing cattle and milk processing. High technology has controlled almost the entire consequences of natural conditions, help us develop successful dairy herd and milk production is of international quality, “said Ms. Thai Huong.

Factory Fresh milk processing MILK TH true with strict operating procedures

TH farm system applied a production cycle, a closed production chain on the most modern technology in the world today. First of all breeds are imported from countries with a developed dairy farming as Australia, New Zealand, Canada … are selected carefully, then classified into groups with different diets. Of cattle feed is grown at the farm of TH, then blended, fermented … The entire process is managed by advanced machinery systems, drinking water for cattle is also filtered by the current water purification technology University Amiad, ensuring pure drinking water source.

Currently, our country fully developing promising dairy industry on a large scale, bringing the industry into a pillar industry, a breakthrough in the process of restructuring the agricultural sector. The project’s success formula TH TH true brand MILK is a clear proof.